One Day. Three Global Chains. One Shared Mission.
Earlier this week, SethiG’s MD Tharin Sethi and Dream Master Bedding‘s MD, Suppharaj Chokwonganun kicked off the day before sunrise in Bangkok, heading straight to Suvarnabhumi Airport for an 8:00 AM flight to Singapore. Their mission? Meet with three of the world’s most influential hotel groups—all in one day.
The first stop was with Accor, where we sat down with Chloe Kong (Director, Procurement – Asia) and Andrea L. Lee (Director, Procurement – Malaysia, Singapore & Vietnam) for a focused account review. We aligned on product performance, pipeline updates, and upcoming initiatives. With Dream Master already an approved supplier, sessions like these help reinforce consistency, compliance, and partnership strength across the region.
Next was IHG Hotels & Resorts. While we weren’t able to meet in person this time, we were grateful for the support of Vivek Bhalla (Managing Director – IHG), who helped connect us to Juwita Sia (Procurement Manager). This conversation was an important step in Dream Master’s path toward preferred vendor status and complemented our ongoing work with King Koil Thailand, which already holds approved vendor status with IHG.
Our final meeting of the day was with Marriott International, represented by Richard Tan, where we discussed the upcoming renewal of Dream Master’s preferred supplier status. The outlook was positive, with clear next steps and mutual enthusiasm to deepen the relationship.
As the day wound down, Tharin and Suppharaj took a moment to reflect on the progress over drinks at Lantern Bar, overlooking the Singapore skyline, before boarding the late evening flight back to Bangkok.
At SethiG, we believe days like this exemplify the dedication behind building real, strategic partnerships in global hospitality. From pre-dawn flights to boardroom discussions, it’s about showing up, aligning across markets, and doing the work behind the scenes to create meaningful results.
Dream Master Bedding is proud to be the only Asia-headquartered bedding company with widespread brand approval from the world’s leading hotel chains. That standing isn’t luck—it’s the result of long-term effort, relationship-building, and a commitment to quality. This past week was one more step forward on that journey.

