𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐒𝐩𝐨𝐭𝐥𝐢𝐠𝐡𝐭: 𝐁𝐞𝐬𝐭 𝐖𝐞𝐬𝐭𝐞𝐫𝐧 𝐨𝐧 𝐆𝐮𝐞𝐬𝐭𝐥𝐢𝐧𝐞 𝐒𝐮𝐩𝐩𝐨𝐫𝐭 𝐢𝐧 𝐀𝐏𝐀𝐂
In the fast-evolving Asia-Pacific hospitality market, global hotel brands need more than just technology—they need partners who understand local markets, operational realities, and time-sensitive support.
SethiG is proud to support Guestline and The Access Group in delivering exactly that for Best Western Hotels & Resorts, now operating over 40 properties across Southeast Asia on the Guestline platform.
Our collaboration ensures Best Western benefits from:
1) Real-time, local support aligned to Southeast Asia’s time zone, eliminating delays and enhancing responsiveness.
2) A scalable, integrated property management solution designed to adapt seamlessly across borders and varying market conditions.
3) A dedicated regional team that intimately understands the unique demands and pace of the APAC hospitality sector.
Rod Simpson, Managing Director – Operations at Best Western Hotels & Resorts, highlights that Guestline’s speed and responsiveness have been key differentiators in their technology partnership.
Similarly, Olivier Berrivin, VP for APAC at BWH Hotels, emphasizes the importance of focusing on Asia-Pacific as a region of growth and opportunity amidst global uncertainty.
This ongoing partnership between Guestline, The Access Group, and SethiG demonstrates our shared commitment to helping hotel groups not only adapt but thrive—empowering Best Western’s continued expansion with technology and service tailored for the region.
We also extend our gratitude to the exceptional Guestline local team—Matthew Emptage, Katie Stevens, Rinrada Wongsaichua, Wiparat Janya-Anurak, Wanida Suwannarin, Thanaporn Vacharanopvipar, and Songkot Jantakoon—whose dedication fuels this success.
As the APAC hospitality landscape continues to grow, SethiG remains committed to bridging global innovation with local expertise—supporting hotel brands on their journey toward operational excellence and outstanding guest experiences.