SethiG Hospitality Interests

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01 Apr 26

Industry Reflections from the Thai Hotel Association AGM 2026

Balancing Short-term Pressures with Long-term Positioning SethiG recently attended the Thai Hotel Association (THA) Annual General Meeting and March Member Meeting held at The Landmark Bangkok, a key gathering of industry stakeholders across Thailand’s hospitality sector. A highlight of the morning was the address by Yuthasak Supasorn, Governor of the…
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30 Mar 26

Partnerships in Focus at the Best Western APAC Conference 2026

Three days of Partnership, Perspective, and Shared Momentum SethiG had the privilege to attend the Best Western 2026 Pan APAC Conference from March 22–24, engaging with partners and industry leaders across the region in what proved to be a highly productive and well-aligned gathering. What made this conference particularly meaningful…
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25 Mar 26

A 16-Month Journey to Partnership with The Ascott Limited

From Initial Engagement to Global Vendor Approval SethiG is proud to share a key milestone in our partnership with Dream Master Bedding, following their formal appointment as an approved and preferred vendor for The Ascott Limited (CapitaLand). What began as an initial engagement over a year ago evolved into a…
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19 Mar 26

Celebrating the Opening of akyra Bangkok Sukhumvit 11

A Boutique Wellness-led Hotel in the Heart of Bangkok SethiG had the pleasure of attending the opening of akyra Bangkok Sukhumvit 11, a thoughtfully designed boutique hotel located in one of the city’s most dynamic districts. The exclusive ceremony, hosted by AKARYN Hotel Group and K. Anchalika Kijkanakorn, marked an…
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27 Feb 26

Deepening a Decade-Long Partnership with Accor India

Strengthening Alignment Across Brands, Owners, and Operators SethiG was pleased to support Dream Master Bedding at the recent Accor GM Conference India, a key platform bringing together brand leadership, ownership groups, and property decision-makers across the country. Over the past decade, Dream Master has supplied more than 15 premium midscale…
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13 Feb 26

Dream Master x Accor: 2026 Strategic Kickoff

Driving Consistency Across Openings, Operations, and Execution SethiG was pleased to support Dream Master Bedding in a recent strategic kickoff session with Accor at their Bangkok head office, setting the foundation for collaboration in 2026 and beyond. The session focused on key priorities including upcoming hotel openings across 2026–2028, replacement…
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10 Feb 26

SethiG at TDM Global Summit Bangkok 2026

Engaging with Industry Leaders on Strategy and Growth SethiG is excited to share that our Managing Director, Tharin Sethi, will be attending the TDM Global Summit Bangkok 2026. Much of our work sits at the intersection of ownership, operations, and long-term strategy, and forums like TDM Global Summit provide a…
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06 Feb 26

Starting 2026 on the Ground in Kuala Lumpur

Execution, Accountability, and Strengthening Regional Partnerships SethiG began 2026 on the ground in Kuala Lumpur, supporting Dream Master Bedding’s latest project at Grand Mercure Kuala Lumpur Bukit Bintang. Led by our very own MD, Tharin Sethi,  alongside Shre Sharma from Dream Master’s International team, the focus was on delivering and installing…
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04 Feb 26

Customer Spotlight: The Siamese Hotel Pattaya, BW Collection

A Guestline-Powered Lifestyle Property in Pattaya The Siamese Hotel Pattaya, BW Collection by Best Western Hotels & Resorts, is a distinctive lifestyle hotel that combines contemporary design with the vibrant energy of Pattaya’s hospitality scene. SethiG is proud to support the property as a Guestline-powered hotel, helping streamline day-to-day operations…
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13 Jan 26

Nearly a Decade of Partnership, Built for Scale

Supporting B2 Boutique & Budget Hotel’s Growth Across Thailand Since 2017, B2 Boutique & Budget Hotel has been a valued Guestline customer, and over the years, the partnership has grown far beyond technology. As Guestline’s distributor and strategic partner in Thailand, SethiG has worked closely with Matthew Emptage and the…
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